Sometimes, the health insurance options within the Affordable Care Act (ACA) marketplace may not be a great fit for your under-65 clients.

The Medicare Advantage market is changing. As carriers try to balance growth with sustainability, agents navigating shifting plan availability may have something other than plan suppression and commissions to watch for in 2027: enrollment capacity limits.

Artificial intelligence (AI) is quickly becoming a staple for insurance agents, offering various functionalities such as streamlining workflows, enhancing customer relations, and improving overall productivity.

With all of the insurance products on the market, it can be hard for agents to keep track of the rates for all their carriers and their different plans.

Medicare sales events can be one of the most effective ways to connect with prospects, build trust, and grow your book of business.

Gifting is an age-old marketing tactic that just about every business — including Ritter Insurance Marketing — utilizes to build relationships with their clients (or agents!), encourage referrals, and increase brand recognition.

Within the insurance industry, you likely know the importance of client retention. Take a brief moment and ask yourself these questions:

Agents who sell within the Affordable Care Act (ACA) insurance marketplace must complete an annual certification before they can sell each year, the Federally Facilitated Marketplace (FFM) certification.

In today's competitive insurance landscape, maximizing the tools at your disposal can potentially be the difference between an average year or an exceptional one.

We've probably all bought a new piece of furniture with assembly required and promptly tossed the instructions to the side. We could wing it, right? Maybe so... But we don't recommend going rogue when it comes to putting together your strategy for the ACA Open Enrollment Period.

Since the Affordable Care Act (ACA)'s inception in 2010, the individual healthcare marketplace has grown to become a rewarding and lucrative insurance product for agents to sell.

You can't wait around for potential clients to become eligible for Medicare. If you want a loyal book of business — clients who keep coming back for your services — the work starts before they even turn 65.

Penn State alums Craig and Heidi Ritter have made a gift of over $1 million to establish and endow the Ritter O'Brien Excellence Fund at Penn State Harrisburg.

Whether you're a new or experienced agent, making time for Medicare training is important, especially if you want to grow your book of business and expand your profit margin.